ASEC http://asecaction.org/v2/asecnews News from the Action Sports Environmental Coalition Fri, 31 Jul 2009 03:10:34 +0000 http://wordpress.org/?v=2.8.2 en hourly 1 asecaction.ning.com http://asecaction.org/v2/asecnews/2009/07/30/asecaction-ning-com/ http://asecaction.org/v2/asecnews/2009/07/30/asecaction-ning-com/#comments Fri, 31 Jul 2009 03:10:34 +0000 asec http://asecaction.org/v2/asecnews/?p=184

]]> http://asecaction.org/v2/asecnews/2009/07/30/asecaction-ning-com/feed/ 0 X-Games 2009 Los Angeles, CA July 30-Aug 3 http://asecaction.org/v2/asecnews/2009/07/24/x-games-2009-los-angeles-ca-july-30-aug-3/ http://asecaction.org/v2/asecnews/2009/07/24/x-games-2009-los-angeles-ca-july-30-aug-3/#comments Sat, 25 Jul 2009 03:13:03 +0000 asec http://asecaction.org/v2/asecnews/?p=161 We will be there rocking the house with our free eco swag giveaways, carnival of consciousness gaming and more pro autograph signings than anyone else. If you want to volunteer and help us out contact alex@usasec.org

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Look for all the A*S*E*C riders at X Games in Los Angeles July 30- Aug 3 2009

]]> http://asecaction.org/v2/asecnews/2009/07/24/x-games-2009-los-angeles-ca-july-30-aug-3/feed/ 0 Salvage and Shred! http://asecaction.org/v2/asecnews/2009/07/19/salvage-and-shred/ http://asecaction.org/v2/asecnews/2009/07/19/salvage-and-shred/#comments Sun, 19 Jul 2009 18:44:14 +0000 asec http://asecaction.org/v2/asecnews/?p=153 Built to Shred’s Season 2 has started, this season’s first episode host Jeff King and some big name shredders go Dumpster Diving for Shred.

Follow the link to catch up on all the action, and watch the full legnth episode.

]]> http://asecaction.org/v2/asecnews/2009/07/19/salvage-and-shred/feed/ 0 Recycle Your Brain! http://asecaction.org/v2/asecnews/2009/06/28/recycle-your-brain/ http://asecaction.org/v2/asecnews/2009/06/28/recycle-your-brain/#comments Mon, 29 Jun 2009 06:12:07 +0000 asec http://asecaction.org/v2/asecnews/?p=143 Check out the NEW section to see some pictures from some of the recent RYB events. Thanks again to the brands, schools, and most importantly all of the students that made these events so EPIC.

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Students at the Marina High School RYB event, Saturday June 6th.

]]> http://asecaction.org/v2/asecnews/2009/06/28/recycle-your-brain/feed/ 0 Come celebrate the Grand Opening of the first ever ASEC Greenroom at Hobie in Laguna Beach, June 18th 6pm-9pm, Music will be Ray Barbee, Roll down and check it out! http://asecaction.org/v2/asecnews/2009/06/16/come-celebrate-the-grand-opening-of-the-first-ever-asec-greenroom-at-hobie-in-laguna-beach-june-18th-6pm-9pm-music-will-be-ray-barbee-roll-down-and-check-it-out/ http://asecaction.org/v2/asecnews/2009/06/16/come-celebrate-the-grand-opening-of-the-first-ever-asec-greenroom-at-hobie-in-laguna-beach-june-18th-6pm-9pm-music-will-be-ray-barbee-roll-down-and-check-it-out/#comments Wed, 17 Jun 2009 06:48:26 +0000 asec http://asecaction.org/v2/asecnews/?p=100 Hobie Greenroom

Hobie Surf Shops
294 Forest Avenue
Laguna Beach, California 92651
949-497-3304

]]> http://asecaction.org/v2/asecnews/2009/06/16/come-celebrate-the-grand-opening-of-the-first-ever-asec-greenroom-at-hobie-in-laguna-beach-june-18th-6pm-9pm-music-will-be-ray-barbee-roll-down-and-check-it-out/feed/ 1 Back to Back Eco Madness! http://asecaction.org/v2/asecnews/2009/05/31/back-to-back-eco-madness/ http://asecaction.org/v2/asecnews/2009/05/31/back-to-back-eco-madness/#comments Sun, 31 May 2009 21:28:56 +0000 asec http://asecaction.org/v2/asecnews/?p=97 recycle you brain

]]> http://asecaction.org/v2/asecnews/2009/05/31/back-to-back-eco-madness/feed/ 0 Super Eco-Freak Show and Carnival of Consciousness! http://asecaction.org/v2/asecnews/2009/05/31/super-eco-freak-show-and-carnival-of-consciousness-2/ http://asecaction.org/v2/asecnews/2009/05/31/super-eco-freak-show-and-carnival-of-consciousness-2/#comments Sun, 31 May 2009 21:17:17 +0000 asec http://asecaction.org/v2/asecnews/?p=92 Photobucket

]]> http://asecaction.org/v2/asecnews/2009/05/31/super-eco-freak-show-and-carnival-of-consciousness-2/feed/ 0 ASEC had a rocking good time at the BRA (Board Retailers Assn.) Summit! http://asecaction.org/v2/asecnews/2009/04/27/asec-had-a-rocking-good-time-at-the-bra-board-retailers-assn-summit/ http://asecaction.org/v2/asecnews/2009/04/27/asec-had-a-rocking-good-time-at-the-bra-board-retailers-assn-summit/#comments Tue, 28 Apr 2009 00:04:54 +0000 asec http://asecaction.org/v2/asecnews/?p=81 The ASEC team would like to thank the Board Retailers Association for inviting us out for a second year in a row to participate in their annual summit. We hosted a panel on the benefits of retailers installing ASEC “Green Room” natural products sections as a means to stimulate new economics in these challenging economic times while also doing great things for the Planet & their communities. The presentation was a huge success and most retailers in attendance signed up for the program.

Hobie Sports will be the first to open a “Green Room” this Memorial weekend in their Laguna Beach store and they will be dedicating about 1000 sq ft to the effort (Hobie Rocks like Led Zeppelin). Hobie’s General manager Jake Schwaner said “this makes perfect sense for Hobie, my partners and I are dedicated to the environment in our personal lives and we want to do everything we can at our stores. We already cary a number of the brands natural products and have a large Patagonia section so we just felt that creating a focussed section like a grocery store and expanding to carrying ocean friendly soaps and other products that help the environment is a natural progression for us. If surf shops aren’t invested in taking caring of the ocean we can’t expect anyone else to. Besides Hobie has never been afraid to lead, we were the first surf shop here and now we will be the first Green Shop and we hope that this has the same outcome and 100’s of Green Rooms pop up just like the dozens of shops that followed our retail lead here.”

Hobie’s next aggressive move is to transform their entire 1200 sq ft store off of Del Mar in San Clemente Ca into a Green Room, like I said Hobie Rocks! Other places you can expect to see Green Rooms rolling out for our “back to School blitz” are:

Sun Diego, San Diego Ca ZJ’s Boarding House, Santa Monica Ca

Coastal Edge, Virginia Beach Va

Modern Surf & Skate, Lansing Mi

Pacific Beach Surf Shop, San Diego Ca

And dozens of others, check back here for a complete listing in mid May and every week to see the progress.

Here is a copy of the Panel points:

“The ASEC Green Room retail roll out strategy!” “How sustainability and cause association will help your business to survive & thrive in a volatile economic climate.” Overview of opportunity and insights into essential industry strategies to navigate the current downtrend and translate it into prosperity- Frank Scura Executive Director/Founder of The Action Sports Environmental Coalition

From a brands perspective, how to capitalize upon the opportunity and essential need for participation- Ryan Kingman (VP of Marketing Element Skateboards)

Branding & leveraging our Athlete assets & maximizing our Web Interface to assure success. ASEC has the largest collective of the most relevant, powerful & potent team of athletes in the world of Action Sports- Joe McElroy (Former VP of Global Branding/Creative Director Hurley Int.)

In store presence and effectively communicating with your customer through your space- Kiwi Gullixson (Former Director of In Store Design & Graphics Quiksilver North America)

From a riders perspective, this is what I have been waiting for and I know there are 100s of other riders who feel the same way and are ready to back the movement- Bob Burnquist (Professional Skateboarder & Co-Founder of ASEC)

ASEC Eco/Eco (economical/ecological) natural product sourcing made accessible, the architecture, potential & value of the ASEC eco-sourcing private label platform for retailers- Jeff Baillargeon (Principal Verdi Gras Consulting & Former Director of Merchandising Quiksilver Inc.)

Have a blessed day, F.S.

]]> http://asecaction.org/v2/asecnews/2009/04/27/asec-had-a-rocking-good-time-at-the-bra-board-retailers-assn-summit/feed/ 0 Congratulations to our WIN participants! http://asecaction.org/v2/asecnews/2008/12/16/congratulations-to-our-win-participants/ http://asecaction.org/v2/asecnews/2008/12/16/congratulations-to-our-win-participants/#comments Tue, 16 Dec 2008 21:17:16 +0000 admin http://asecaction.org/v2/asecnews/2008/12/16/congratulations-to-our-win-participants/ Congratulations to all of our WIN participants, here is a list of awesome Action Sports Retailers that you can go to to receive you 20% savings from your entry coupon:

www.activerideshop.com
www.beachbums.com
www.beckersurf.com
www.etsurf.com
www.hansensurf.com
www.k5.com
www.surfandsport.com
www.libertyboardshop.com
www.9star.com
www.shop71.com
www.spydersurf.com
www.jackssurfboards.com

]]> http://asecaction.org/v2/asecnews/2008/12/16/congratulations-to-our-win-participants/feed/ 0 Super Eco-Freak Show and Carnival of Consciousness! http://asecaction.org/v2/asecnews/2008/12/04/super-eco-freak-show-and-carnival-of-consciousness/ http://asecaction.org/v2/asecnews/2008/12/04/super-eco-freak-show-and-carnival-of-consciousness/#comments Fri, 05 Dec 2008 06:10:31 +0000 admin22 http://asecaction.org/v2/asecnews/2008/12/04/super-eco-freak-show-and-carnival-of-consciousness/

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