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	<title>ASEC &#187; Other Intiatives</title>
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	<description>News from the Action Sports Environmental Coalition</description>
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		<title>Project Blue</title>
		<link>http://asecaction.org/v2/asecnews/2007/04/04/hello-world/</link>
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		<pubDate>Thu, 05 Apr 2007 06:47:19 +0000</pubDate>
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				<category><![CDATA[Other Intiatives]]></category>

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		<description><![CDATA[Have you heard of Project Blue? It’s a new program put together to raise money in support of ocean and beach protection, which is obviously a good thing. Surf brands Billabong, DAKINE, Electric, Nixon, and Reef have created limited-edition products for Project Blue, so starting in June, head on out to your favorite surf shop [...]]]></description>
			<content:encoded><![CDATA[<p>Have you heard of Project Blue? It’s a new program put together to raise money in support of ocean and beach protection, which is obviously a good thing. Surf brands Billabong, DAKINE, Electric, Nixon, and Reef have created limited-edition products for Project Blue, so starting in June, head on out to your favorite surf shop and pick some up for yourself, and a portion of the proceeds will go to the Surfrider Foundation. Got it? Good. Find out more at <a href="http://betruetoblue.com">betruetoblue.com</a>, and <a href="http://surfrider.org">surfrider.org</a>.</p>
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